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Insight Type: News

Is Zoho’s Zia the Missing Link for Company-Wide CRM Adoption?
Keith Kirkpatrick
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Is Zoho’s Zia the Missing Link for Company-Wide CRM Adoption?

Zoho Adds Generative AI and Orchestration Tools to Its CX Platform, Expanding CRM Usage Beyond Sales Teams
Keith Kirkpatrick, Research Director at Futurum, shares insights on Zoho’s CRM for Everyone and how Zia-powered AI tools like Ask Zia are enabling prompt-based reports, workflows, and no-code customization for broader CRM adoption.
Hammerspace Powers Data Platform for Distributed Media Projects at Animationsinstitut
Krista Case
Krista Case
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Hammerspace Powers Data Platform for Distributed Media Projects at Animationsinstitut

At FMX 2025, Hammerspace Highlights Its Deployment at Animationsinstitut To Support Project-Heavy Academic Pipelines With Automated Data Orchestration and Hybrid Infrastructure
Krista Case, Research Director at Futurum, explores how Hammerspace enables metadata-driven automation, hybrid rendering, and sustainable storage reuse across Animationsinstitut’s distributed media workflows.
Databricks Takes on Agentic AI Itself as a New User Persona with the Acquisition of Postgres Database Provider, Neon
Brad Shimmin
Brad Shimmin
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Databricks Takes on Agentic AI Itself as a New User Persona With the Acquisition of Postgres Database Provider, Neon

Databricks Acquires Neon to Bolster Agentic AI Capabilities With Serverless, Open-Source PostgreSQL
Brad Shimmin, VP Practice Lead for Data Management and Analytics at Futurum, shares his insights on Databricks' acquisition of Neon. This move positions Databricks to empower agentic AI with a robust, serverless PostgreSQL database, expanding its AI tooling market reach.
MFD13: Juniper Showcases AI-Native Portfolio Innovations
Ron Westfall
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MFD13: Juniper Showcases AI-Native Portfolio Innovations

Juniper Networks Ushers in a New Phase of AI-Native Innovation, Enhancing Client-to-Cloud Visibility and Advancing Self-Driving Network Operation
Futurum's Ron Westfall shares his insights on why Juniper Networks' AI-native platform enhancements set a high standard for end-to-end visibility and proactive management in the modern network ecosystem.
OpenAI Windsurf Acquisition Sends Shot Heard Around the AI World
Mitch Ashley
Mitch Ashley & Nick Patience
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OpenAI Windsurf Acquisition Sends Shot Heard Around the AI World

OpenAI Is Positioned as a Major AI-Powered Software Development Company, Competing With Microsoft, GitHub, Anthropic, and Startup Cursor
Analysts Mitch Ashley, VP of DevOps and Application Development, and Nick Patience, VP of AI Software and Tools, at Futurum, share their insights on the implications of OpenAI’s agreement to acquire AI coding tool company Windsurf. The acquisition propels OpenAI forward in its quest for leadership in the AI coding and agent development market.
RSAC 2025 HPE Transforms Cloud Security with ZTNA and Private Cloud Boosts
Ron Westfall
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RSAC 2025: HPE Transforms Cloud Security with ZTNA and Private Cloud Boosts

HPE Enhances Zero Trust Network Access Solutions, Fortifying Sovereign Cloud Infrastructure Against Security Threats
Futurum’s Ron Westfall shares his insights on why HPE’s new ZTNA security portfolio capabilities are ready to provide robust protection, enabling organizations to reduce risks, counter attacks, and enhance organization-wide resilience.
WalkMe and ABeam to Support Digital Adoption Efforts
Keith Kirkpatrick
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WalkMe Partners with ABeam Consulting to Support Digital Transformation Efforts

The Partnership Between a Digital Adoption Platform and a Consultancy Underscores the Need To Address People and Process Issues, Not Just Technology Challenges, When Undergoing a Digital Transformation
Keith Kirkpatrick, Research Director at The Futurum Group, discusses the partnership between digital adoption platform provider WalkMe and ABeam Consulting, highlighting the additional value created through the partnership.
Tariff Watch 2025 - Has the Tech Community Dodged a Bullet?
Alex Smith
Alex Smith
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TariffWatch 2025 – Has the Tech Community Dodged a Bullet?

Based on the Most Recent Announcements Regarding Tariffs, an Overview of Which Sectors and Vendors Will Be Most Impacted
Alex Smith, VP Channels Research at The Futurum Group, shares his insights on how tariffs impact different technology sectors and vendors. It will explore how the industry is looking to respond, and what potential tariffs are still to come.
RSAC 2025 Cisco Raises the AI Security Stakes
Ron Westfall
,

RSAC 2025: Cisco Raises the AI Security Stakes

Cisco Raises the AI Security Stakes with New Agentic AI Portfolio Innovations and Partnership Updates
The Futurum Group’s Ron Westfall shares his insights on why Cisco’s new XDR and Splunk security enhancements can transform organizational security service delivery using a network-centric, open XDR framework, prioritizing clarity and decisiveness.
Microsoft 365 Copilot Wave 2: Latest Advances for Enterprise AI
Keith Kirkpatrick
,

Microsoft Advances Enterprise AI With New Copilot Agents and Collab Features

Focus on Research, Data Analysis, Collaboration, and IT Governance in Microsoft 365 Copilot
Keith Kirkpatrick, Research Director at The Futurum Group, shares his insights on Microsoft 365 Copilot Wave 2’s new AI agents and collaboration features that aim to expand AI’s role across enterprise workflows and boost operational productivity.
Is Kyndryl’s Data Transformation Suite for SAP the Model for Future ERP Migrations?
Brad Shimmin
Brad Shimmin
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Is Kyndryl’s Data Transformation Suite for SAP the Model for Future ERP Migrations?

Kyndryl Rolls Out New Data Migration Suite Built on Its Own SAP S/4HANA Transformation Experience
Brad Shimmin, VP and Practice Lead at The Futurum Group, shares his insights on how Kyndryl’s SAP data migration suite, rooted in its own 18-month ERP journey, sets a new precedent in accelerating and de-risking cloud ERP transformations.
Google Debuts Ironwood TPU to Drive Inference-Focused AI Architecture at Scale
Daniel Newman
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Google Debuts Ironwood TPU to Drive Inference-Focused AI Architecture at Scale

Seventh-Generation TPU Delivers 42.5 Exaflops and 2x Energy Efficiency Over Trillium
Daniel Newman, CEO at The Futurum Group, shares insights on Google’s Ironwood TPU launch. With 42.5 exaflops at scale and 2x Trillium’s efficiency, Ironwood is Google’s clearest inference-focused chip yet.
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